Marketing Blog
This small business marketing blog is filled with insights and free resources to help you grow your business. If you need help with various aspects of your digital marketing strategy, planning, social media marketing advice or other useful marketing news and industry updates - make sure you are keep coming back to check in.
The True Cost of Hiring a Marketing Manager vs. Using a Freelancer
Which is better for business - hiring a marketing manager internally or outsourcing to freelancers and marketing agencies? Find out what the pros and cons are, and compare associated costs, before you make your decision.
Marketing Small Business in 2023
Are you wondering how to get your business out there in 2023? Well, let me tell you, digital marketing is where it's at! And the good news is, it's not as complicated as it may seem.
Check out my guide for the best digital marketing ideas for small businesses in 2023. Let's get your business seen and heard!
10 easy tips on how to get more online reviews (and why they are crucial for your business)
Does my business need customer reviews?
Learn about fascinating online review statistics, tips and suggestions on how to get more reviews and how they affect your customer behaviour ( and your sales = bottom line!).
Marketing vs. Advertising: What is the difference?
The definitions of ‘Marketing ‘and ‘Advertising’ have been used interchangeably for decades, however, there are some distinct differences between the two disciplines. Read on to learn what sets marketing and advertising apart.
Can your business afford to NOT do marketing?
Ten years ago businesses could get away without doing much (if any) marketing, place an odd ad in the newspaper and get some business. It is not effective anymore. The evolution of digital marketing and social media has completely changed how customers buy, and businesses have to learn and adapt to customer wants.